THE LATEST SPOTZER NEWS

Blog

Spotzer HQ Upgrades to Larger Office in Amsterdam Oost

Earlier this month, Spotzer HQ made a huge leap — to our brand, new office in Amsterdam Oost!   Trading in our charming office in historic Amsterdam Oud Zuid, the whole team officially moved into the INIT Building in up and coming Amsterdam Oost on July 31st. Surrounded by other high-profile Dutch media companies, including…

Read more

Spotzer Employees of the Month: June & July 2017

It has definitely been a busy summer (and winter, for our Australian colleagues), but it seems nothing can get in the way of our continued growth and success. Our teams around the world have been working harder than ever and each month we continue to challenge ourselves and progress even more. While the team has…

Read more

CEO Pete Urmson Featured on VoiceAmerica

Looking to learn more about growing a global business? Our CEO Pete Urmson stopped by VoiceAmerica’s Leadership Beyond Borders series to chat with Kimberli Lewis on how to take a business and expand it across the globe. A challenge that is not as easy as people may think, Urmson and Lewis will take a close…

Read more

Spotzer Pride: Celebrating our diverse and hardworking team

This month, our team in Amsterdam HQ held our first edition of Spotzer Pride, a celebration to honor our workplace’s diversity that happened to coincide with Amsterdam’s vibrant Gay Pride weekend. As an international and multicultural company, we were proud to show off our differences, our adaptability, and our acceptance of each other. These are…

Read more

Paid Search: Choosing the Platform That Meets Your Needs

If you’ve already got, or are thinking about signing up, more than a thousand SMB customers onto a paid search product, you will have considered using a platform rather than dealing manually with the search engines’ advertising systems. PPC advertising is one of the easiest products for digital salespeople to sell – it is universally…

Read more

The Importance of Google’s Local Pack for SMBs

In the world of online marketing, there’s one thing that small and medium businesses want more than anything else – to appear at the top of a Google search. Ranking first on Google earns you around 30 per cent of all search traffic, while the first page of a Google search can soak up as…

Read more

Why the Basics of SEO Still Matter in 2017

There’s been a lot of discussion in the digital marketing world recently, with many people suggesting that SEO is dead and the basics are no longer relevant. However, this is simply untrue. Instead, it is more accurate to explore how SEO has changed extensively as Google’s algorithm has evolved to focus more on the experience…

Read more

How to Drive More eCommerce Sales with SEO

Whether your eCommerce website is brand new or has been around for a while, the importance of understanding the impact of SEO should never be underestimated. It’s vital to recognise that in the current age of digital marketing, simply reaching the first or second page isn’t enough – you need to be ranked on top.…

Read more